Anchor Food Professionals’ Anchor Legendairy 133 Celebration

The Journey Of A Simple Mom is delighted to be invited to attend the Anchor Food Professionals’ Anchor Legendairy 133 Celebration on 18th September 2019 at Pullman Kuala Lumpur Bangsar. This event celebrates 133 years of sharing New Zealand’s natural dairy goodness through the Anchor Dairy brand’s range of products, made with 100% dairy goodness.

Anchor Food Professionals Celebrates Anchor Dairy Brand’s 133 Years of New Zealand Natural Dairy Goodness with more than 1,330 restaurants, bakeries and cafes. Together with Anchor Food Professionals team are (second row, fifth from left) Mr. Patrick Sim (Director of Business Development, Secret Recipe Cakes and Café), Mr. Jack Tan (Associate Director Foodservice of Fonterra Brands Malaysia), Mr. Hunter Nottage (New Zealand High Commissioner to Malaysia and Brunei Darussalam) and Ms. Vidya Sivaraja (Managing Director of Fonterra Brands Malaysia and Singapore) and Mr Simon Hearsey (New Zealand Trade Commissioner) at the right most.

Being a mother of a toddler, I am always concern about the nutrition of my family, and where the raw food are sourced. Attending this event and after briefly explained by the crew here, i realised how particular Anchor is in ensuring the quality of their products. Watch below video posted on Instagram for some scenes during the celebration.

The event was officially opened by guest of honour His Excellency Mr. Hunter Nottage, New Zealand High Commissioner to Malaysia and Brunei Darussalam. Watch below video, recorded live on Facebook, for some clips of his speech.

In his opening speech, His Excellency Mr. Hunter Nottage said: “Today, thanks to over 133 years of the goodness of New Zealand dairy, Anchor dairy products are sold in more than 80 countries worldwide. This is a great achievement by Fonterra – a New Zealand multinational dairy co-operative which is owned by around 10,000 New Zealand farmers.“Fonterra’s promise of “Trusted Goodness” has a long history in Malaysia, having exported dairy to the country since 1960. Since then, the company’s presence and reputation for providing high quality and nutritious dairy in Malaysia has grown from strength to strength, and today the business has two manufacturing sites and a global business hub here in Kuala Lumpur, and provides employment to over 700 Malaysians.”

The brand is not only trusted by mothers like me, but also business people. It’s also good to know that their quality products are used by many restaurants, bakeries and cafes – an ease of mind on the quality ingredients used to prepare the food they served.

The unveiling of a gigantic Anchor Dairy volcano cake at Anchor Legendairy 133 Celebration. From left – Mr. Jack Tan (Associate Food Service Director of Anchor Food Professionals), Mr. Hunter Nottage (NZ High Commissioner to Malaysia and Brunei Darussalam), Ms. Vidya Sivaraja (Managing Director of Fonterra Brands Malaysia and Singapore) and Ms. Shera (Co-founder of Caring Moms).

Mr. Jack Tan, Associate Director, Foodservice, Fonterra Brands Malaysia said: “Our 133
years birthday celebration recognises the success of our brand here in this country and we want to thank all Malaysians for their unwavering trust and loyalty to the Anchor Dairy brand. This includes the owners and operators of more than six thousand restaurants, bakeries and cafes nationwide which have and continue to use our Anchor dairy products.We are constantly looking at global trends and strive to find ways to bring them home to excite our business partners and ultimately, the taste buds of Malaysians. As the dairy foodservice leader from New Zealand, we share new ideas and ways of doing things so that we can help our customers succeed.”

Anchor Food professionals were also celebrating their 133 years birthday during the event. Look at how cute the unveiling of the volcano cake was!

To mark “Our Birthday, Your Celebration: Rejoicing 133 Years of Quality Anchor Dairy” celebrations, Anchor Food Professionals is conducting an #anchorlegendairy Contest with more than 1,330 restaurants, bakeries and cafes across Malaysia and Brunei participating. By
entering the contest, which runs from 1 October 2019 to 5 January 2020, Malaysians stand a chance to win prizes worth up to RM50,000!

Launching of Anchor Legendairy 133 Celebration contest site. From left – Mr. Jack Tan (Associate Food Service Director of Anchor Food Professionals), Mr. Hunter Nottage (NZ High Commissioner to Malaysia and Brunei Darussalam), Ms. Vidya Sivaraja (Managing Director of Fonterra Brands Malaysia and Singapore) and Ms. Shera (Co-founder of Caring Moms).

During the event, it was my first time to get to know about CARING MOMS, a unique entrepreneurial home-grown platform. We were really excited to see many yummy food baked by them to showcase at the event.

Anchor Food Professionals also announced a three month partnership with CARING MOMS,
Malaysia. From 1 October 2019 to 31 December 2019, 20 selected Anchor Dairy Endorsed Bakers from CARING MOMS will showcase their journey of using the Anchor Dairy products to create mouth-watering homemade goods, fresh from their own kitchens, and share them with their customers to enjoy and provide feedback.

Marking the first collaboration between Anchor Food Professionals and CARING MOMS MALAYSIA, at Anchor Legendairy 133 Celebration. From left – Mr. Umesh (Co-founder of CARING MOMS Malaysia), Mr. Jack Tan (Associate Director Foodservice of Fonterra Brands Malaysia), Mr. Hunter Nottage (New Zealand High Commissioner to Malaysia and Brunei Darussalam), Ms. Vidya Sivaraja (Managing Director of Fonterra Brands Malaysia and Singapore), Mr. Simon Hearsey (New Zealand Trade Commissioner to Malaysia and Brunei Darussalam) and Ms. Shera (Co-founder of CARING MOMS Malaysia).

On the Anchor Food Professionals’ partnership with CARING MOMS, Jack Tan said: “We hope our small gesture of support will help with the sale of cakes, baked goods and savouries made by the Anchor Dairy Endorsed Bakers from CARING MOMS, particularly during the upcoming festive seasons.”

I have always wanted to visit New Zealand, and this event just made me realise of how healthy the cows over there are and how better quality of milk that they will produce. Watch below video to understand more about the goodness.

The New Zealand temperate climate means cows can graze on fresh green pasture all year round, thus producing better milk to make cream, butter, cheese and cream cheese products not just for Malaysia but for people all around the world.Anchor Dairy’s range of butters and cheeses are popular with Malaysian families and home-bakers. For owners and operators of restaurants, bakeries, cafes and other foodservice
channels throughout Malaysia and Brunei, the Anchor Dairy brand supports them with butter, cream, cream cheese, natural and processed cheeses and milk, including our range of premium Mainland cheeses.

Participating restaurants and Anchor Dairy brand users and enthusiasts can join in the celebration by viewing Anchor Food Professional’s Facebook
(www.facebook.AnchorFoodProfessionalsMY) and Instagram (anchorfp.my) pages for the contest details. More information on the contest is available on http://www.anchorlegendairy.com.

Good luck in entering the contest, and let’s use a good quality dairy in our food preparation!

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